专长 / 近观
生命周期邮件与 CRM
自负盈亏的 Klaviyo 与 HubSpot 项目 —— 与收入挂钩的流程、分群与营销。
机会
让下一步
成为更好的一步。
Email is the highest-margin channel most teams under-run: a newsletter goes out when someone remembers, flows stop at welcome + abandoned cart, lists grow stale, and nobody can say what email actually earned last month. Meanwhile acquisition costs keep rising — and the cheapest revenue (repeat purchase) stays on the table.
We audit the list, deliverability and existing flows first — there is no point driving traffic to a leaky bucket. Then we build the revenue-critical flows (welcome, abandonment, post-purchase, winback), segment by behaviour and value, and hand over a campaign calendar with templates your team can run — reported against revenue per recipient, not opens.
- 合作方式
- 指定交付负责人 + 团队
- 时间
- Core flows live in 3–4 weeks; programme scoped after
我们交付
聚焦正确的事。
- Klaviyo and HubSpot audits, migrations and deliverability fixes
- Core revenue flows: welcome, abandonment, post-purchase, winback
- Segmentation by behaviour, value and lifecycle stage
- Campaign templates, calendars and revenue reporting
你的收获
可以真正运营的东西。
- List + deliverability health report with fixes
- Live flows tested end to end
- Segments, templates and a 90-day calendar
- Revenue reporting + handover training
开始之前
一点清晰
走得很远。
01开始需要我们提供什么?
问题的简短描述、现有网站或工具链接(如有)、以及有用结果的样子。不需要完整规格书。范围明确后约定访问、DPA/NDA 与内容需求。
02能在现有基础上做吗?
可以。从你的现状与约束出发。聚焦改进或集成可能胜过重建 —— 承诺前我们会给出带成本的选项与权衡。
03成本、时间与 SLA 如何约定?
调研后给出明确提案:交付物、里程碑、时间表、支持与 SLA 条款。签字开工;任何变更在额外工作前书面重新定范围。
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